30 Days of Mental Strength Building, Meaning, and Purpose FOR KIDS


A psychotherapist and an NFL player have teamed up to coach your kids. Throughout the month of July, they’ll teach them how to build the mental strength they need to create a life filled with meaning and purpose.


A 25-year study found that kids’ future success had little to do with their academic skills. Instead, a child’s social and emotional skills made the pivotal difference in how likely children were to become responsible adults.

Kids with the highest social and emotional competency fared the best. Yet, these skills aren’t being taught in school.



Loneliness, disappointment, embarrassment, and anxiety are just some of the emotions students feel during college. And college students are telling us they wish adults had spent more time teaching them how to deal with those uncomfortable emotions, rather than spending so much time focusing on their academic skills.

Emotional preparedness helps kids:

✓ Take care of themselves
✓ Adapt to new environments
✓ Control uncomfortable emotions and reduce negative behavior
✓ Build positive relationships

Students who lack adequate emotional preparedness are likely to have lower GPAs. They are also more likely to dropout of college.

But worst of all, students who lack skills to cope with uncomfortable emotions are more likely to reach for unhealthy coping skills to numb their emotional pain–such as food or alcohol.

All kids are capable of learning and sharpening their emotional skills. We just have to be proactive about helping them learn those lessons.



As a youth mentor and pro athlete, Tim Hightower has expertise helping kids clarify their identity and create a life with meaning and purpose.

And as a psychotherapist, Amy Morin has the expertise in helping kids build the mental muscle they need to live out their purpose. Now, they’ve teamed up to create this exclusive course for kids.

Everyone deals with self-doubt, insecurities, self-criticism, anxiety, a lack of motivation, and uncertainty sometimes. Knowing how to deal with those things in a healthy way could change the trajectory of your child’s life.

Strategies taught in this course have been proven to help kids change the way they think, how to manage their emotions, and how to change their behavior.



About Tim Hightower

Tim Hightower enjoyed a 7-year career in the NFL, playing for the Arizona Cardinals, Washington Redskins, New Orleans Saints and San Francisco 49ers. He scored the winning touchdown in the 2008 NFC Championship Game, sending his team at the time, the Cardinals, to Super Bowl XLIII (43) where they faced the Pittsburgh Steelers.

Four years into a promising NFL career, Tim faced a serious knee injury that ended up sidelining him for three seasons as he fought ongoing infection post-surgery. What could have been seen as a career-ending situation instead fueled Tim to fight even harder to return to the sport he loved.

Tim made it back into the NFL where he proved himself not only to be a valuable asset on the field, but also a true leader in the locker room.

Today, Tim credits the loving support from his family, his faith, and commitment to living a holistic lifestyle to his continued success as a professional athlete, father, husband and businessman.

Off the field, he has taken his story of overcoming adversity to schools, organizations and children’s sports teams. Tim’s goal is to help young people discover a sense of purpose and develop the skills they need to be leaders of tomorrow.

About Amy Morin

Amy Morin is a licensed clinical social worker, psychotherapist, and psychology lecturer at Northeastern University. She spent several years working with Harvard University identifying the best tools for helping children learn how to manage their thoughts, feelings, and behaviors.

She’s also an international bestselling author. Her books, 13 Things Mentally Strong People Don’t Do, 13 Things Mentally Strong Parents Don’t Do, and 13 Things Mentally Strong Women Don’t Do have been translated into 36 languages.

The Guardian dubbed her “the self-help guru of the moment” and Forbes calls her a “thought leadership star.”

Her TEDx talk, The Secret of Becoming Mentally Strong, is one of the most popular talks of all time with more than 9 million views. She’s a regular contributor to Forbes, Inc., and Psychology Today where her articles on mental strength reach more than 2 million readers each month.

Her advice for building mental strength has been featured by major media outlets, including Fox News, CNN, Oprah.com, Today, Good Morning America, Success, Business Insider, Time, and the Hallmark Channel.



Your child will have an opportunity to be coached by an NFL player and a psychotherapist during their summer vacation.

Every Monday through Friday, kids will be taught a new skill, tool, or exercise that they begin using right away. Each lesson will take place in a live webinar (and the recorded videos will be available for viewing any time).

Kids will have the opportunity to ask questions and get feedback from Amy and Tim throughout the course

Each webinar will be approximately 10 to 15 minutes long–enough time to hold kids’ attention to teach them a valuable life skill.

Each tool and mental strength exercise is a simple but effective strategy that kids can begin practicing immediately.

Each webinar will include clear strategies that will teach kids how to:

✓ Deal with uncomfortable emotions (like disappointment, sadness, and fear) in a healthy way.
✓ Handle self-doubt.
✓ Set goals (and crush them).
✓ Face your fears.
✓ Surround yourself with people who have your best interest at stake.
✓ Build confidence
✓ Establish a clear identity that isn’t dependent upon approval from others
✓ Develop grit
✓ Bounce back from failure
✓ Manage stress



Your kids are going to enter the adult world soon. We want to help you ensure that they have the skills they need to face tough challenges.

It’s never too late to begin teaching them social and emotional skills. And it’s never too soon for kids to think about how to develop a life with meaning and purpose.

And sometimes, kids respond best when they hear these messages from someone other than their parents.

We are so certain our strategies can help your kids that we are happy to offer a 100% money back guarantee.

If, within the first 7 days of the course, you aren’t completely satisfied with the program, we’ll give you a full refund.



Your child will receive access to:

  • 1 month of group coaching with Tim Hightower and Amy Morin
  • Daily interactive webinars (Monday through Friday at 7:30 PM EST/4:30 PM PST) throughout the month of July will give your child an opportunity to interact, ask questions, and gain actionable strategies from a pro athlete and psychotherapist
  • A mental muscle building workbook that will help your child practice exercises that develop the mental strength, confidence, grit, and emotional skills necessary for living a life of meaning and purpose


As a parent, you’ll receive:

  • Emails that provide information on how you can help your child succeed in this course
  • Exercise cheat sheets that will help you coach your child
  • A follow up report from Tim and Amy about how you can help your child continue to make progress after the course is over




© 2019 Amy Morin, LCSW